In Marshall McLuhan’s best known book, Understanding Media: The Extensions of Man (1964), he wrote “The medium is the message.” His idea was that not only is the content of a medium like television or film important, but also the characteristics of the medium itself are important as well. For example, accessing something on your smartphone is usually a personal act, very different than watching a TV program with friends, or seeing a film in a theatre full of strangers. In addition, paintings, photographs, radio, film, and the Internet content are all very different.
In this introductory course, we will explore the mass media, the relay of information from individuals and groups to large segments of the population, the history of media, its influences, and the convergence of different media today. Lectures will trace the history of mass communication from man’s earliest images in caves to the invention of writing, Gutenberg’s book printing press, painting, photography, magazine and book publishing, and censorship. There will be weekly class readings, Powerpoints, group discussions, Questionnaires, and two projects/reports.
|
|
1
|
| 授業計画/Class |
Syllabus and Course Introduction: Download And read .pdf of Syllabus, pdf of Class Procedures from Course Power |
| 事前学習/Preparation |
Access Course Power |
| 事後学習/Reviewing |
Add picture to your profile on Course Power, Complete Student Profile Questionnaire Complete Survey of Study Environment |
|
|
2
|
| 授業計画/Class |
Media and Mass Communications, Read pdf of Handout 1A Media and Mass Communications pp.1-2, watch/listen to ppt of same, read pdf of Media Literacy Handout pp.1-2, pdf of Communication Pyramid Assignment sheet (Project 1) |
| 事前学習/Preparation |
Read Syllabus, Complete Survey of Study Environment, Complete Student Profile Questionnaire, Read pp.1-2 of Handout 1A and pdf of Class Procedures |
| 事後学習/Reviewing |
Read, watch, listen and take notes on handouts and ppt., Make sure you haves access to Zoom*, Prepare for Zoom discussion in class 3, Answer Questionnaire on Course Power
|
|
|
3
|
| 授業計画/Class |
Zoom* trial, Powerpoint demo. of communication pyramid Project, review citations, Project 1 assignments are due by start of class 4 |
| 事前学習/Preparation |
Read Communication Pyramid Assignment Sheet (Project 1) |
| 事後学習/Reviewing |
Read Handout 1 pp.3-4, do Communication Pyramid project, input text directly into Course Power, upload Powerpoint to Course Power, Prepare for Zoom Discussion in next class (open your PowerPoint on your desktop, access Zoom, wait to be let in, you will be put in groups and discuss your Communication Pyramid) |
|
|
4
|
| 授業計画/Class |
Zoom 1* Discussion, pdf of Handout 1A; ppt Human Civilization Human Ancestors, Early Man, Neolithic cave paintings |
| 事前学習/Preparation |
Review notes on handouts and ppts, Prepare for Zoom discussion next class |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaire on Course Power |
|
|
5
|
| 授業計画/Class |
pdf of Handout 2: Early Writing, Mesopotamia etc. Handout Giant Leaps for Mankind, ppt of same |
| 事前学習/Preparation |
Review notes on handout and ppt, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaire on Course Power
|
|
|
6
|
| 授業計画/Class |
pdf of Handout 3: The Invention of Mass Culture (Printing) and Gutenberg, ppt of same |
| 事前学習/Preparation |
Review notes on handout and ppt, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, pdf of Zoom discussion questions, Prepare for Zoom discussion next class |
|
|
7
|
| 授業計画/Class |
Zoom 2* Discussion, pdf of Handout 4 Books and the Scientific Revolution, ppt. of same |
| 事前学習/Preparation |
Review notes on handout and ppt, Prepare for Zoom discussion next class |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaire on Course Power |
|
|
8
|
| 授業計画/Class |
pdf of Handout 5 Books and Social Revolution, ppt of same |
| 事前学習/Preparation |
Review notes on handout and ppt, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaire on Course Power
|
|
|
9
|
| 授業計画/Class |
pdf of Handout 6A Portrait and Light and Photography and pdf of Handout 6B Leonardo da Vinci, ppt of the same, pdf of Zoom discussion questions |
| 事前学習/Preparation |
Review notes on handout and ppt, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, pdf of Zoom discussion questions, Prepare for Zoom discussion next class |
|
|
10
|
| 授業計画/Class |
Zoom 3* discussion, pdf of Handout 7 Photography and Moving Pictures, ppt of same |
| 事前学習/Preparation |
Review notes on handouts and ppt, Prepare for Zoom discussion next class |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaire on Course Power |
|
|
11
|
| 授業計画/Class |
pdf of Handout 8 Magazines, Handout 9 Buying and Selling Books, ppts of same, pdf of Review Sheet for Test, pdf of Photo Project, |
| 事前学習/Preparation |
Review notes on handout and ppt, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, Answer Questionnaires on Course Power, prepare for Photo Project
|
|
|
12
|
| 授業計画/Class |
pdf of Handout 10 Media Ethics and 9-11, Additional Media Resources |
| 事前学習/Preparation |
Review notes on handouts and ppts, Answer Questionnaire on Course Power |
| 事後学習/Reviewing |
Take notes on handout and ppt, Post on Message Board on Course Power, prepare for Photo Project due by next class, Prepare for Zoom discussion next class |
|
|
13
|
| 授業計画/Class |
Zoom 4* Photo Project presentation |
| 事前学習/Preparation |
Review notes on handouts and ppts, Photo Project report and ppt. due, Have Powerpoint images ready to go for presentation. |
| 事後学習/Reviewing |
Review Sheet for Test, Prepare for Zoom discussion next class |
|
|
14
|
| 授業計画/Class |
Test Review, Q & A via Zoom* (optional) |
| 事前学習/Preparation |
Review notes and fill out Review Sheet for Test |
| 事後学習/Reviewing |
Prepare for test |
|
|
15
|
| 授業計画/Class |
Review and End-of-Semester Test |
| 事前学習/Preparation |
Prepare for Test |
| 事後学習/Reviewing |
Students should review their notes from class and reflect on what they learned from the course |
|
|